To meet increasing consumer demand for a single view of available inventory, cross-channel integration has become a retail mandate. VendorNet’s Order Broker™ technology not only solves this mandate, it revolutionizes it through distributed order management solutions that truly integrate your sales and fulfillment channels. Our distributed order management technology delivers cross-channel inventory visibility, and enables order management and fulfillment from any channel regardless of where the order is placed. With complete visibility to demand and all available inventories, Order Broker centralizes orders across sales channels, and bridges the gap between fulfillment channels ensuring enterprise-wide resources are best utilized to maximize order profitability and exceed customer expectations. We call it "Best Source Fulfillment".
Order Broker helps retailers eliminate out-of-stock conditions that equate to lost sales and unhappy customers. It optimizes on-hand inventory across all possible fulfillment channels for more consistent order management that satisfies the demands of multi-channel shoppers. Order Broker is at the forefront of distributed order management solutions that increase sales, lower costs, leverage pockets of under-utilized inventory, reduce shipping costs and transit times to customers, and improve the bottom line.
For brick and mortar retailers, Order Broker’s ability to route orders to your stores to facilitate shop online In-Store Pickup, Ship-from Store, and Ship-to Store fulfillment capabilities creates a significant opportunity for you to make store inventory available for e-commerce sales. Unlike pure-play Internet retailers, you can leverage a distributed order management solution that utilizes store inventory to decrease delivery time to your customers, reduce freight expenses, save lost sales when your warehouse is out-of-stock, expand product availability online, and improve profit margins by facilitating sell-through of end-of-season merchandise at non-discounted prices.
Order Broker’s distributed order management software intelligently routes orders to the best fulfillment location based on a sophisticated rules-based order allocation engine. Rules such as proximity to the customer, product sell through and overstocks, lowest transportation costs, lowest delivery time, lowest product costs, safety stock levels, and foot traffic in stores are just some of the retailer-defined variables that can be customized to drive the selection of the final fulfillment location.
The intelligent distributed order management and fulfillment model, powered by Order Broker, ensures orders are delivered most economically for your business while maximizing your sales opportunities by leveraging all 'available-to-sell' inventories from all fulfillment locations. Each unique fulfillment location receives orders via the method that is best suited for the location (i.e., simple browser-based interface for stores, system-to-system electronic data exchange for warehouses, and various file download and upload options for vendors). Order Broker monitors inventory levels from each location and routes orders as appropriate. This means you are able to meet your customer's expectations, maximize cross-channel sales opportunities, and maintain complete control over your inventory - imperatives for today's multi-channel retailers.
VendorNet's Order Broker is the only distributed order management solution that fully integrates all of your fulfillment channels, protects your existing technology investments, and delivers unprecedented advantage for multi-channel customer satisfaction.
| Challenge | Order Broker | Benefit |
| Channel Out-of-Stocks | distributed order management solution for cross channel integration of stores, warehouses, 3PLs,and third-party suppliers | Capture lost sales improves product availability, reduces shipping costs, and customer satisfaction |
| Disconnected Systems | Back end middleware for distributed order management between existing OMS, ERP, e-commerce, and inventory retail systems |
Single customer view across all sales channels for true cross-channel integration |
| Inventory Forecasting | Enterprise view of order captures across all sales channels | Better product demand data improves inventory forecasting |
| Product Selection | Corporate-wide inventory visibility | Easily sell products and expand product availability to any sales channel |
| Performance Monitoring | Comprehensive reporting and executive dashboard | Manage and measure cross-channel performance and compliance |
| Order Profitability | Rules-based order allocation engine for best source fulfillment | Leverage least-cost fulfillment channels, sell through of end-of-season merchandise at non-discounted prices |
| Order Tracking | Fulfillment channel and carrier integration for electronic manifesting and ship confirmations | Order status and visibility for customer, call center agents, and store personnel |
| Cross-channel Order Processing | Web-based, process-driven user interface to any fulfillment location | Consistent processes across fulfillment channels including customized pick list, pack slips, and shipping labels |
| Customer Satisfaction & Loyalty | Retailer-defined business rules and dynamically configurable selection criteria. | Higher fill rates, greater product availability, and the ability to expand channel fulfillment capabilities that best serves the customer including pickup-in-store, ship-from-store, and ship-to-store |